My intention is to create a campaign to collect leads from internet traffic offering a freebie.
STEP 1 - Getting to the campaign platform
- Go to marketing > Campaign builder (You can create one from scratch or go to the Strategy Guide and use one of the templates available)
- Select any the best fit you. I will pick > Professional Service Strategy
- Select one. I will pick >I want to collect more leads
- Select one. I will pick > Valuable Resource Download**
- Do the Free Install
- Recommendation: rename the campaign with a useful and recognizable name.
- Go top right > Actions > Rename
**This Offer a valuable resource or guide as a low barrier offer that your visitors can request to receive.
STEP 2 - Design the process (using flowchart model)
The green circle is show a Landing page > double click it
Landing page name should be a name that represent your product or company. It is your Landing Page title.
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